Sukkur IBA Case Research Center


Sukkur IBA Case Research Center aims to advance case-based, integrated teaching and learning. The actively plays its role in the development of business cases on companies and organizations of different sizes and natures, from listed companies, MNCs, SMEs to NGOs and social enterprises.

Cases are developed on contemporary business issues in various industries including financial services, e Commerce, IT, manufacturing, food and beverage, and retailing.

Mission statement

To become center of excellence and market leader in Asia with respect to case based research, learning and teaching

Sukkur IBA Cases are widely adopted in classroom teaching in our MBA program that is completely taught through Case Method of Teaching. These cases are also available for other business institutions at a reasonable price.

Besides case development and promotion of case teaching at Sukkur IBA, the Case Research Centre actively organizes workshops, seminars, conferences and lectures. It invites business leaders and industrial experts to deliver talks and share their experiences with audiences comprised mainly of undergraduates at the Sukkur IBA.

By analyzing these case studies, students have the opportunity to apply inter-disciplinary approaches to addressing real-life managerial issues, evaluating the social impact of an organization’s managerial decisions, developing strategies to generate sustainable competitive advantage, proposing solutions and designing new business models.